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      YOUR SATISFACTION 
      IS OUR BUSINESS 
        
      Hamad Ajaje Establishment, 
      established in 1972 as a retail family business in Northern Lebanon.  
      Growing with our vision to be one of the main suppliers  and distributors 
      in the business of Tires, Batteries and auto accessories in Lebanon and 
      other regional countries.  Since 2001 the company name became HATECO Hamad 
      Ajaje Trading Establishment Company, to enter the new millennium with new 
      vision for the Market.  
      Our goals are to provide 
      consumers with good standard quality Tires, Batteries and other services 
      through low costing and Just-in-Time delivery. 
      Hateco is the Sole Agent and 
      distributor of different Brands and Products. 
      It introduced Champion Tires 
      in 1983, Vee Rubber Tires 1983, and Wanli Radial tires in 1993. 
      Hateco has been a major 
      supplier in the battery business.  It introduced FB (Furukawa Batteries in 
      1978), Fuji Batteries in 1980, Boliden in 1985, and Trane in 1989. 
      To improve our product line 
      Hateco entered the Wheel business in 1996 by introducing Machindo, and 
      Rial wheels to the Lebanese and Syrian Market.   
      Hateco also introduced Trane 
      Lubricants in 1996. 
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